tw weekly Newsletter Ad formats
tw weekly
The e-mail newsletter tw weekly appears every Tuesday and provides over 15,000 decision-makers from the German-speaking meetings and events industry with MICE-relevant information and news: What are the latest trends and developments in the segment for meeting professionals and business travel? Which locations are in demand? Which current studies are relevant for me? How does the personnel carousel rotate?
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Advertorial in the tw weekly-Newsletter
Text: Up to 5,000 characters Pictures: Header-picture: 16:9 px Gallery: Up to 10 pictures | PNG, JPEG, GIF Links: Up to 5 links Price: € 1,350 per issue
Advertorials are played out in the newsletter via a teaser to the full article.
Megabanner tw weekly
Size (width x height): 630x250 or 630x150 px Price: € 1,250 per issue (incl. link)
Content Ad
Size (width x height): 520x200 px Price: € 950 per issue (incl. link)
Per issue, five content ads are available
In the case of booked campaigns with a guaranteed number of ad impressions, exclusively the data measured by the publisher using the Adserver Adition and made available to the client after completion of the campaign shall apply in reporting.
Video Size: 16:9 Price: € 950 per issue (incl. links to video)
Due to limitations in some email programs, videos are teased and displayed with link to the video.
Stand-Alone Newsletter
What is the difference between the databases for stand alone and tw weekly?
tw weekly distribution list (approx. 15,000 recipients)
Our newsletter tw weekly contains not only the target group of event planners but also suppliers (hotels, convention centers & destinations, trade fairs, service providers) as well as private individuals. The newsletter is sent exclusively to recipients who have registered for our newsletter in advance. The average opening rate is 20 and 28.5%.
Stand-alone newsletter (about 10,000 recipients)
Is filtered each time and consists only of event planners only potential bookers, only b2b contacts.
Example
Price: € 6,500 per emailing
Due to limitations in some email programs, videos are teased and shown with a link to the video.
Distributors itemized by industry: Industry 19,87% Trade/Services 13,23% Association/Club/Union 13,18% Meeting agency/Event agency 10,58% Manufacture 8,52% Other 7,06% Insurance/Banking 6,10% Pharmaceutical/Medical 5,87% Unknown 5,04% IT/Electronics/Computer 2,66% Publishing/Media 2,11% Education and Training 2,09% Automotive industry 1,41% Travel agencies/Tour operators 1,25% Private 1,01% Parties/Offices/Chamber Function 23,96% Management/Shareholders/Owner 9,79% Head of department 3,93% Assistance 3,20% Assistance to management
17,58% Manager/Specialist 6,12% Processing 1,44% Other 33,98% Unknown
File Formats Images: PNG, JPEG (no animation) Video: YouTube or Vimeo
Publishing dates tw weekly 2023