Photo Cover page: Delighted with the success of the Ministry of Economic Affairs' oldest funding programme: presenter Monika Jones, Federal Minister for Economic Affairs Robert Habeck and Auma Chairman Philip Harting. Photo: Christian Kruppa

The oldest, most successful and most efficient support for small and medium-sized German companies on an expansion course is celebrating its 75th anniversary: the International Trade Fair Programme (AMP). In the anniversary year 2024, the Budget Committee of the German Bundestag has set the programme at around 44 million euros in the budget of the Federal Ministry of Economics. This year's planned programme includes over 200 trade fair participations in 40 countries. The Association of the German Trade Fair Industry (Auma) has been involved in the programme from the very beginning. The Association of the German Trade Fair Industry is responsible for coordinating Germany's participation in trade fairs abroad. Auma Chairman Philip Harting thanked "all those who have contributed to the success of the programme for decades" in conversation with Federal Minister of Economics Robert Habeck.

FPhotos on the contents page: Messe München; Messe Berlin; JenaKultur, Christof Mattes; IMEX Group; ACB, convention-photography.at